Bing Bolt-On

If you’re running Google Ads, you’re already capturing a share of the search market. But what about the audiences you’re missing? With the Bing Bolt-On, you can extend your reach to high-value searchers on Microsoft Bing—often at a lower cost-per-click than Google.

Google Rating

Why Microsoft Ads?

  • Lower Competition & Cheaper Clicks – Bing Ads face less competition than Google, meaning you can often secure high-quality traffic for a lower cost per click. If your industry is highly competitive on Google, Bing could deliver better ROI.

  • Older & Higher-Income Users – Bing’s audience skews older and wealthier. If your business targets affluent consumers, professionals, or high-net-worth individuals, Microsoft Ads can be a goldmine.

  • B2B & Professional Services – Many Bing users are business owners, executives, and decision-makers, making it a powerful channel for B2B lead generation and high-ticket sales.

  • Windows & Edge Users – Bing is the default search engine for Microsoft Edge and Windows users. If your audience includes corporate professionals, tech users, or finance-focused individuals, you’ll find them here.

  • Better Performance in Certain Niches – Industries like finance, legal services, home improvement, and SaaS often see higher conversion rates on Bing due to its audience profile.

How the Bing Bolt-On Works

We manage your Microsoft Ads campaigns, just like we do with Google Ads.

We ensure seamless integration, leveraging cross-platform data for smarter targeting.

Performance reports are included alongside Google Ads reports.

What Our Customers Say

Working with Prime Digital on our Google Ads project for Faye was an absolute pleasure. Christian and the rest of the team were fantastic—extremely knowledgeable, communicative, and truly invested in our success. Christian took the time to walk us through every step of the process, providing valuable insights and feedback that helped us optimize our campaigns effectively. Their expertise and dedication made a real impact, and I highly recommend them to anyone looking for a strategic and results-driven digital advertising partner!

JOSETTE WEINSTEIN
Faye

“It’s great to get to work with Prime Digital. The team are very professional, easy to work with and understanding of the nuances of our business. Highly recommend their services.”

Chris Murray
Adaptivisy

Expand Your Reach Today

If you’re relying solely on Google Ads, you could be leaving money on the table. The Bing Bolt-On helps you unlock a new audience at a lower cost, making your PPC strategy more profitable and efficient.

Ready to get started? Add the Bing Bolt-On to your campaign today!

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