Get Qualified Roofing Leads with Google Local Service Ads

Drive More Calls, Increase Bookings and Grow Your Business Today

  • Stand Out at the Top of Search Results: With LSAs, your roofing business appears above all other search results, giving you a prime spot to get noticed by potential customers.

  • Only Pay for Qualified Leads: No more paying for clicks that don’t convert. LSAs allow you to only pay for leads—real people who are interested in your services.

  • Build Trust Instantly: Google’s “Google Guaranteed” badge shows customers that you’re a trusted local provider, increasing their confidence in your business.

  • Generate More Calls & Bookings: Potential clients can call or message directly from the ad, making it easier than ever for them to book your services.

  • Target Local Customers When They Need You: Reach local homeowners at the exact moment they need roofing services, maximizing your chances of closing more jobs.

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Drive More Calls, Increase Bookings and Grow Your Business Today

If you’re a roofing company looking for more local customers, Google Local Service Ads (LSAs) could be your secret weapon. Unlike traditional ads, LSAs connect you directly with people searching for roofing services in your area, giving you an opportunity to showcase your reputation, build trust, and bring in high-quality leads. With pay-per-lead pricing, you only pay for real prospects, making LSAs a cost-effective solution to grow your business.

What’s Included?

Stand Out at the Top of Search Results

With LSAs, your roofing business appears above all other search results, giving you a prime spot to get noticed by potential customers.

Only Pay for Qualified Leads

No more paying for clicks that don’t convert. LSAs allow you to only pay for leads—real people who are interested in your services.

Build Trust Instantly

Google’s “Google Guaranteed” badge shows customers that you’re a trusted local provider, increasing their confidence in your business.

Generate More Calls & Bookings

Potential clients can call or message directly from the ad, making it easier than ever for them to book your services.

Target Local Customers When They Need You

Reach local homeowners at the exact moment they need roofing services, maximizing your chances of closing more jobs.

Reviews

Chris Murray

Adaptavist

Edinburgh, Scotland

“It’s great to get to work with Prime Digital. The team are very professional, easy to work with and understanding of the nuances of our business. Highly recommend their services.”

Rex Andrews

Your Marketing Brain

Houston, Texas, USA

TrustiPilot
“The Prime Digital team is top-notch. They helped me through some technical difficulties and helped me get to where I could streamline my marketing efforts. Everyone on the team I interacted with are true experts. I highly recommend their services, especially when it comes to SEO.”

Iain Ross

The Briar Grove Barbers

Glasgow, Scotland

“The ongoing maintenance service Prime Digital offers is invaluable for the running of my website and business. It certainly takes a lot of the stress off in the day to day running of my company.”

Kim Richardson

Beyond Fitness

Dunbar, Scotland

TrustiPilot
“Prime Digital has been helping me with my website and marketing for years and has a great depth of knowledge and experience of PPC and SEO. Christian’s expertise has helped my website gain traffic and increase sales and he always takes the time to help me out! Highly recommend.”

How To Get Started

1

Discovery Call

We discuss your business and goals, and provide insight on the best path forward.

Book now

2

Account Analysis

We’ll audit your account and share our findings and thoughts on how best to move forward.

3

Campaign Launch

You make a decision to proceed working with us onto scale your business.

Frequently Asked Questions

Google Local Service Ads (LSAs) are different from traditional Google Ads because they focus on generating direct leads rather than clicks. With LSAs, you only pay when a customer contacts you (like making a call), rather than when someone clicks on your ad. LSAs also appear at the very top of search results and feature the “Google Guaranteed” badge, helping you build more trust with potential customers.

 

The return on investment (ROI) can be measured by looking at the number of qualified leads generated and comparing them to the cost of those leads. We provide detailed reporting so you can track the leads coming in, their quality, and the resulting bookings or conversions, giving you full visibility into the performance of your campaigns.

Yes, our advertising services allow you to target specific geographic areas and types of roofing jobs you specialise in—like roof repairs, installations, or inspections. This ensures your ads reach customers who are most likely to benefit from your services, which helps improve lead quality and overall efficiency.

The budget for Local Service Ads can vary depending on your business goals, the competition in your area, and the services you provide. You can start with a smaller budget and increase it as you see the value and ROI from the campaigns. Typically, we recommend starting with a budget that allows at least 20-30 leads per month to gain meaningful data for optimisation.

The “Google Guaranteed” badge is awarded to businesses that pass Google’s background check and licensing verification. This badge helps increase trust among potential customers because it assures them that Google has verified your business as a trusted provider. We can assist you with the verification process so you can benefit from this added credibility.

Yes, there will likely be other roofing companies advertising in your area. However, with Local Service Ads, Google uses several factors like responsiveness, customer reviews, and proximity to match you with potential customers. By keeping your customer satisfaction high and ensuring quick responses, you can gain a competitive edge over others.

We provide transparent tracking and reporting tools, so you can see how many leads are generated, their quality, and the overall performance of your campaigns. We also provide insights into call recordings and conversion rates to give you a comprehensive view of your results.

Lead volume can depend on a variety of factors, such as seasonality, competition, and budget. If lead generation is lower than expected, we will optimize your campaigns by adjusting targeting, budget, or ad copy. Our goal is to ensure you get the best possible return, and we continuously work on improving your results.

Customer reviews play a significant role in the performance of your Local Service Ads. Higher ratings and positive feedback increase your ad’s visibility and help you stand out to potential customers. We encourage you to actively ask satisfied clients for reviews to boost your ratings and improve ad performance.

With Local Service Ads, you can start seeing leads within days of launching, depending on demand in your area. Our team ensures that the setup is efficient so you can begin generating calls and inquiries as soon as possible. We continuously optimise to improve lead quality and ensure you’re reaching the right customers.

Ready to Get More Roofing Leads Today?

Don’t miss out on local homeowners looking for your services. Let us run your Local Service Ads and start growing your roofing business now.

Schedule a consultation and see how Google Local Service Ads can work for you! Complete the form or call us on 0333 202 6300.