The Client
The client is a business that manufactures and sells high-quality watches throughout Europe and the United States.
Project Overview
The client had invested in a stunning new website, but it was not getting any traffic. So they came to me seeking an SEO audit, technical SEO and content strategy.
Objectives
- Increase organic traffic
- Improve website engagement
- Increase click-through rate on Google search results
What We Did
- Performed an SEO audit to identify the current state of the website
- Performed keyword research to identify keywords with high relevance and high search volume to target
- Optimise each of the key website pages around the keywords identified during research
- Implemented various technical improvements
Outcome
We were able to substantially increase the client’s monthly search search engine exposure and clicks through to their site, resulting in a steady increase in website sales. This upward trend continues as we continue to work together.
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Increase in organic clicks
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Increase in impressions
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Increase in new visitors
